The #1 Business Challenge
The number one challenge in IT sales today is not a lack of money but a “lack of trust”. IT buyers, like most people in this economy, are holding on to their money because they are uncertain of future results and, importantly, they are uncertain they can trust IT solution providers with their business/IT problems. In order for you to get over this hurdle, you must work to gain the trust of your existing and potential clients and assure them that their problems will be solved and their budgets placed in good hands. StreetSmartSolutionProvider has a proven program to help position you as a Trusted Advisor while at the same time, generate more leads, and more business.
Our program is called the “Trusted Advisor Marketing Package.” The package includes:
| Deliverables | Value |
| Email campaign: 7 series email campaign with landing page, hosting, unlimited e-mail broadcasts, 1000 emails (included) | $5500 |
| Built-in planning, project management, and implementation time (25 hours) | $3125 |
| Technology Interview (outline, topic preparation, planning) | $1200 |
| Video and/or Audio editing and recording (recording for audio option only) | $750 |
| Customized YouTube Video Channel | $250 |
| Customized Blog: 12- one hundred fifty word Blog post; one per week. | $1800 |
| Twitter account: 180 Twitter post targeted to IT buyers | $950 |
| Sales letters templates | $1200 |
| 4 custom articles (250 words each) sent via submission sites to generate web traffic and leads | $1400 |
| Solutions Report Brief (based on your company’s interview content) | $750 |
| Regional Linkedin Group (optional) | $125 |
| Hosting and maintenance of dedicated database | $650 |
| Total Value | Over $17,700* |
*Based on each activity’s cost/investment if purchased individually and/or separately.
Here’s How It Works – Six Steps to Success
- We start by determining the top 3 problems your clients are having that can be solved by using your services or your vendor’s products or solutions.
- We interview you and capture how you work with clients to solve their problems, utilizing valuable information, case studies, and real world examples that highlight your expertise and showcase you as the expert.
- We create customized content such articles, reports, sales letters, and online videos to be used via twitter, a customized Blog, emails, and your own YouTube video channel.
- We create an email campaign where we add effective copy, a strong offer, and we broadcast your email to existing clients and new prospects and we capture the leads via a landing page.
- We then incorporate and integrate social media such as twitter and Linkedin to further communicate your expertise, increase your search engine optimization and connect your company to a wider spectrum of potential prospects.
- We assist you by providing sales tips on how to effectively follow up on leads, break into new accounts, all using a consultative sales method created with our Trusted Advisor Marketing Package in mind.
Program Investment
The total value of this new program is well over $17,000. The fee to participate in the “Trusted Advisor Package” is $11,997.
